CPAA’s cancer awareness lectures educate about the correlation between lifestyles and cancer. Lectures are given in English or a local regional language at schools, colleges, factories, hotels, residential localities and offices. Cancer is explained with the help of pertinent presentations giving facts about risk factors, myths, specific cancers – early signs / symptoms, statistics of prevalence and prevention, posters and brochures to portray a realistic picture about cancer and help remove the perceived stigma.
Efforts are made to reach areas and groups that are inaccessible or unapproachable. Target groups are School and College students for awareness of the ill-effects of Tobacco; Women’s groups for Breast and Cervical cancer awareness; in-mates of Jails/Prisons; Personnel and families of the Armed forces; blue-collar workers etc. The message is reinforced in innovative ways like skits, surveys, posters, drawing or slogan writing competitions, mass pledges. Special programs are organised to mark events like World Cancer Day, International Womens’ Day, International Womens’ Day, Breast Cancer Awareness Month, etc